Editorial: Helping your people succeed?

Coach your staff on the small things that make all the difference and follow these four tips from Mark Zweig. So much of one’s success in the architecture, engineering, planning or environmental business has nothing to do with one’s technical, design, or computer skills. Don’t get me wrong – before you fire off an angry [...]

Editorial: Infighting

Mark Zweig offers six pointers that will help resolve conflict inside the company. Professional services firms such as architecture and engineering companies are owned and run by smart people. I’ve said it before – as someone who got his terminal psychology degree vicariously through his ex-wife – that the average IQ of principals and top [...]

Editorial: No marketing: Doubtful future

Are you investing in consistent, brand-building marketing activities, Mark Zweig asks. Let’s face it. Living too well can be a problem. I’m talking about eating your seed corn, spending too much, and not reinvesting in your future. “Overharvesting” is like a drug. It’s hard to wean off the excess profitability. Everyone in the company (substitute [...]

Editorial: Personal liberation

Feel trapped at work? Four suggestions from Mark Zweig to help you have a saner lifestyle. It’s interesting – and frustrating as well – to see how many A/E/P and environmental firm owners and managers feel trapped by the firms they work in. It’s easy to understand how this can happen to any of us. [...]

Editorial: Architecture: what future?

It doesn’t look good right now, but in a changing world, architects will always be needed. There’s a lot of discussion about the future of architecture. It’s happening in the media, it’s occurring in the halls of architecture schools, and it’s taking place in architectural firms around the nation and the world. It’s my turn [...]

Editorial: How do you come across?

Habits that will make people not like you – yes, it includes always checking your phone. It’s been said before that for people to want to do business with you, they have to know you, like you, and trust you. That’s really important to keep in mind when you are a professional architect, engineer, planner, [...]

Search Savvy: Hire a sourcer

Need help identifying targets for potential recruiting? The answer is in the headline. Sometimes in the recruiting world, you’ll hear the term “sourcing.” It sounds like something you would hear in the buying/procurement business, right? But when a recruiter talks about “sourcing” they’re referring to that part of the recruiting organization/process that is tasked with [...]

Editorial: Finding good people

Give recruiting the attention it deserves. Create a recruiting budget and follow these three tips from Mark Zweig. I have always wondered why recruiting is not a more prominent function in the majority of A/E/P and environmental firms. It seems obvious that if all a firm sells is the individual and collective talents of its [...]

Search Savvy: Don’t pigeon-hole searches

Consider the unexpected in your next candidate search and you’ll be that much closer to winning the war for talent.  Dwight Eisenhower made a statement once that bears repeating. He said: “Plans are nothing; planning is everything.” He meant that a plan should be pliable; it should be flexible to adapt to changing circumstances. However, [...]

Editorial: Create some excitement!

Eight suggestions from Mark Zweig to motivate staff, from office decor to proposal-making. I can’t stand it when my seven-year-old tells us how bored she is. Drives me absolutely insane! But I’m afraid that boredom is a big problem in the A/E/P and environmental business today. Many companies have boring marketing materials. Their websites are [...]