Fairmont Copley Plaza Hotel in Boston announced as the location for Zweig Group’s 2015 Hot Firm and A/E Industry Awards Conference

FAYETTEVILLE, Ark. (February 5, 2015) – Zweig Group announces the Fairmont Copley Plaza Hotel in Boston as the venue for the 2015 Hot Firm and A/E Industry Awards Conference held on September 3-4, 2015.  As the industry’s largest and most comprehensive business conference for leaders and aspiring leaders of AEC firms in the U.S, the […]

Client Focus is a must

(The following is an excerpt from the book Successful Project Management for A/E/P and Environmental Consulting Firms, by Ernest Burden) Client service. Client-focused. Client-driven. Client-centered. Every A/E/P and environmental consulting firm includes these words in their mission statement, promotional literature, or proposals and presentations. It’s a well-established industry belief that clients pay as much attention to the […]

Change really is good!

Zweig Group’s #1 priority is to make sure we have the best, most up-to-date, and most useful information and products. With this in mind, we decided to update our surveys and offer our clients a better incentive to participate –after all, our products are dependent upon members of the AEC community sharing their viewpoints, experiences, […]

Brand Building: Do you really have a marketing department?

Distinguishing between marketing and sales offers a true perspective of investment. We have a problem in this industry. Many of us have a simple-minded perspective of “marketing.” For many firms, the marketing department is a group of people who spend most of their time responding to proposals and presentations. If that describes you, I have […]

Zweig Group is collecting responses for an important survey about leaders in the design industry

Zweig Group is looking for A/E/P and environmental firm presidents, CEOs, partners, principals, associates, or owners to respond to a short survey.  Survey participants are eligible for significant discounts on published survey products. Zweig Group produces eighteen different surveys every year on topics relevant to every area of business in the architecture, engineering, and environmental […]

Marketing Excellence Awards: “We make buildings work”

Expert message Barton Associates (York, PA), a 57-person MEP engineering firm, created a marketing campaign to target their two niche markets: education and healthcare. The campaign took home fourth place in Zweig Group’s Marketing Excellence Awards in the Integrated Marketing category. Barton set out to reach high level decision makers in the higher education, healthcare and […]

Marketing Excellence Award Winner: A gingerbread video project

The holidays are a great time for fun and creative marketing pieces. Taking home second place in Zweig Group’s 2014 Marketing Excellence Awards in the Online Marketing Category, Clark Patterson Lee (Rochester, NY), a 220-person multidisciplinary firm, combined the traditions of making gingerbread houses and sending holiday cards into a sweet marketing piece that spread holiday cheer […]

Editorial: I love this business!

An ode to the A/E profession, from Mark Zweig. Being in the construction and development business through Mark Zweig, Inc., and getting exposure to many other businesses and industries as a professor teaching entrepreneurship at the University of Arkansas, I have gained a whole new appreciation for the A/E and environmental consulting business. I love […]